Abstract

The insurance industry in India has seen a remarkable transformation in recent years. With the help of technology and regulatory reforms, the sector has experienced significant growth and innovation. Digitalization has been a game changer in the insurance industry insurers has embraced technology to simplify processes, improve customer experiences, and boast operational efficiency. Mobile apps for policy purchase and claim processing, online portals for policy management and the use of AI and data analytics for risk assessment and fraud detection are just a few examples of how technology has revolutionized the industry. Regulatory reforms have also played a vital role in shaping the insurance landscape. The Insurance Regulatory and Development Authority of India (IRDAI) have implemented measures to enhance transparency, protect policyholder's interests, and foster competition. Standardized products, stricter norms for claim settlement and grievances redressed mechanism are some of the reforms introduced. Additionally, initiatives like the Pradhan Mantri Suraksha Bima Yojana (PMSBY) and the Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY) have increased insurance more accessible and affordable for the masses.